Analysis of 2 Indie Magazine Adverts

This is Ed Sheeran's magazine advert, promoting his new album in Q magazine.  This advert is quite simple, yet it still stands out. It consists of a black and white photograph of Ed, with white and orange writing which contrasts with the mostly black background. The album cover also features on the magazine advert at the bottom left corner, this is usually the case when the poster image doesn't match or isn't the same as the album cover so people know who the artist is, especially if they aren't very well known and haven't been around for long. The target audience for this magazine advert is mostly dependent on the fact it was advertised in Q magazine, which means it would appeal to most people reading it as it is mostly of a rock/indie genre.

This is an advert taken from NME magazine, promoting Kings Of Leons latest album. The first unusual thing we notice is that there is not an image of the actual band. This suggests that the band is perceived of great significance to the indie genre and an image of themselves isn't needed to identify
who they are. They no longer need to sell their image to audiences as their target audience, as well as others, as they will already be aware of who they are and what their image is. Like Ed Sheerans magazine advert, this one is also quite simple, but still stands out because of the mix of colours used - different shades of orange. As this magazine advert was taken from NME magazine, which is also very similar to Q magazine, who advertise a mix of rock and indie, the target audience would most likely be similar too.